Our Visual Works
Foudroyante was our third collection consisting of an oversized gray t-shirt.
On this product you could find our concept of numbering each product with the inscription “part: X/80”. We place particular importance on offering a unique product to our customers who are also unique.
On the back was placed a lightning bolt pattern, fused with our emblematic MalAnge logo (in reflective material). This choice of material allows us to simulate a thundering effect linked to the pattern and our collection.
We wanted to represent this collection with a visual video in an arid, West Earn setting. The scarecrow is a decorative element that allowed our model to play around it during filming.